July 6, 2017 Pallavi Madhukar

As an initiative taken by Gramin Healthcare, to bring a change in the rural health care scenario we are expanding our work in order to provide care and support needed to bring the women out of the centuries-old stigma associated with women health care and by that I mean “REPRODUCTIVE HEALTHCARE”.

Though India is a growing economy but still when one sees the figure of rural and urban healthcare a staggering gap is reflected through it and Rural health care is in its deepest stage. GHC understands the importance of women hygiene and is trying to bridge the gap through its health camps through strategically researching the causes why such taboo exist.

We at GHC are trying to overcome the veil of ignorance that is handed down from generations without giving any explanation about why it exists? The taboo surrounding it makes it a hush -hush topic to discuss freely and majorly the dominance of patriarchy that refuses to shield down to the pragmatic needs of women for example –access to contraceptives, nutrients supplement, sanitary pads are few in the list.Women are forced to unhygienic practices like using old cloth as pads or filling old cloth with sand, ash as an absorbent. Sticking to dogmatic concepts of contraceptives that they end up with one too many kids which they find difficult to provide for.

Yes, reading this is horrible, but the plight and infections that these women of a rural household face are the ground reality.

So how does GHC works in the case of spreading awareness about women healthcare? Recently I had this conversation with Mr.Ajoy whose brainchild is Gramin Healthcare and he explained the ground issues faced regarding the interaction with female folk in the rural area.

Women talk about menstruation and reproductive health only with other women that too in such cryptic way that one might get tangled in the word- maze and the question arise on exponential increase of misunderstanding in concept that transpires in such communication. Sometimes the issue is so hidden that even mothers do not discuss it with their daughters. It’s hard to believe that menstruating women are still often considered ‘dirty’ or ‘impure’. Taboos and negative socio-cultural beliefs may lead to forced seclusion and stigma.You and I are free to roll eyes and blabber about the belief sets and backwardness of rural India through various prerogatives that tumbled in our way just because we were born in urban areas or had right access of information.

To bridge this communication gap we had to devise an effective channel to impart knowledge and awareness that it reaches the right audience, said Sonia head of operations who with the upper hand of being a female official had a chance of reaching out to these women in various remote areas where the very concept of sanitation and women hygiene is totally oblivious!

She further adds, to reach this section they had to come up with a unique strategy that can uphold the dignity of womenfolk and also cater to their needs.

Gramin health care has fully functional kiosks and the nurses that are stationed there have a very cordial relation with these women as they were majorly part of the childbirth process so the trust among them is substantially high.So when they come to health camps conducted by GHC or the nearest kiosks they can freely discuss their issues with the nurses who further escalate their issue if required to doctor consultation.They get a specialist consultation from the expert gynaecologists on panel, prescription and medicines if necessary.

GHC also through these nurses help in educating these women in adhering to safe contraceptive practices, reproductive health and other basic necessities.